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Sessions

Keynote Sessions:

Sponsored By Brand Lab Gear


Profiting From A Complaint Free Workplace
Will Bowen
 

Complaints & Complainers Lead to...

  • Negative Workplace Culture

  • Lower Profits

  • Leadership Problems

  • Mental Health Issues

  • Lack of Future Focus

  • Decreased Sales
     

The Complaint Free Solution!

People complain for only one of five reasons remembered by the acronym G.R.I.P.E. -- Get attention, Remove Responsibility, Inspire envy, gain Power, and to Excuse their poor performance. 

Understanding the real motivation behind any complaint and how to address each type of complaint will dramatically improve employee retention, workplace culture, customer relationships, sales, and profitability. 

Also from Will Bowen in his day 1 workshop...

Drop Stress & Increase Focus

A team that is focused and engaged (rather than haggard and stressed) collaborates better, is more loyal, has less absenteeism, and is FAR more successful.

Learn:

  • The "Focus Secret" used by Google, Apple, and other top companies and how you can use it starting right away

  • Practical tips to decrease stress leading to a happier, healthier, more successful life

  • Techniques to increase mental clarity fast - whenever and wherever you need it

  • Proven methods to relax and focus your mind that take no time out of your day

  • Powerful ways to re-frame negative problems into positive opportunities

Selling With Simplicity

Bob Marsh
We live in a complex world, and the more complex it is the less we sell. Confusing buying processes, disjointed messaging, crowded inboxes, and weakening attention spans contribute to this complexity and limits growth. 
Built from hands-on selling and executive leadership experience, combined with the latest research on influence and customer expectations, Bob will launch your team on a journey of creating an elite customer buying experience that will become your company's greatest weapon to capture more market share.

 

Breakout Sessions:

 

AI and Your Marine Business: Riding the Wave of Innovation

- Tim Paul, MBIA

Get ready to dive into the world of Artificial Intelligence (AI) and discover how it can transform your marina business. In this presentation, we'll explore:
•    Real ways AI can make your business processes run smoother
•    Smart tech that can make boating safer for everyone
•    Simple steps to bring AI into your business, no matter your tech skills
Whether you're curious about AI or skeptical, you'll leave with practical ideas to keep your marina ahead of the curve. Join us to see how AI isn't just for big tech – Don't miss this chance to see how AI can be your new first mate in navigating the future of the maritime industry.
 

AI: Bridging Sales Methodology and Technology
How to sell faster and smarter with AI

- Greg Coyne, Sandler
Artificial Intelligence (AI) promises to revolutionize sales. But understanding AI’s real impact and practical uses requires more than just initial excitement.
For many sales professionals, integrating AI into selling roles and processes is science fiction – not reality. Join Sandler’s Greg Coyne and discover how AI can become a powerful tool for your sales team. Greg uses AI to consistently grow sales and has helped countless teams sell smarter.
In this session, you’ll:

  • Gain an understanding of today’s sales AI landscape – and what it means for you and your team.

  • Discover practical AI tools and see how they connect with the Sandler Selling System.

  • Get actionable insights on using AI to boost sales efficiency and effectiveness.


Leverage AI with confidence. Take your sales game into the future!

 

​Marine Insurance, Past, Present & Future

- Tim Lucas, Safehold Insurance

​In 45 minutes, you will learn how to select the right agent, the right coverage, the right carrier as well as several ways to reduce your overall cost. This session will be interactive, fun and informative.

Legal Updates: The Corporate Transparency Act Deadlines Are Here, New Michigan Earned Sick Time Act, and the New Department Of Labor Rule Regarding The Salary Basis Test For Exempt Employees.

- Deb Lapin and Mariel Newhouse from Maddin Houser
The Corporate Transparency Act requires most corporations, limited liability companies and limited partnerships to file a beneficial ownership information report by January 1, 2025 and the presentation will provide background information and what is required for filing. 

The new Michigan Earned Sick Time Act (“ESTA”) requires employers to provide paid sick leave to all employees as well as new requirements for use of sick leave. Additionally, as of January 1, 2025, another increase to the salary basis under the Fair Labor Standards Act is scheduled to take effect under the new Department of Labor rule regarding the salary basis test for exempt employees. This presentation will cover what employers need to do to create and/or update their existing sick leave policies, best practices for implementing the sick leave policies, as well as a brief primer on employer considerations when faced with the looming salary basis increase.

Awards Presentation 

Each year the MBIA awards their highest honors during RBEC to deserving leaders in the industry. Stay tuned as recipients are announced for:

 

MBIA Hall of Fame

  • Tom Den Herder, Yacht Basin Marina
     

Ray L. Underwood Lifetime Achievement Awards

  • Ron Wilson, Wilson Marine

  • Gregg & Mary Rising, Action Water Sports

Lighthouse Awards

  • Nikki Storey, Great Lakes Boat Building School

  • Jason McGuire, Riverside Marina

Marine Technician Awards

  • Kevin Dettloff, Jefferson Beach Yacht Sales

  • Ron Jiovani, Safe Harbor/JBYS

  • Phil Menerick, Yacht Basin Marina

  • Brian Vandeyacht, Irish Boat Shop

  • Stuart Bater, Wilson Marine

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